“13 por 13” was an art exhibition directed by the art critic and curator Manuel Neves.

The show focuses as much on the challenges of “curating the contemporary” as it does on the artworks themselves, inviting 13 different curators to choose an artist they consider “contemporary”.
The project developed from LOGO consisted in a campaing* of the exhibition using popular medias and arriving to places where usually contemporary art information is not shared; a survey and a conference analizing the CVs of the 26 implied participants printed in the catalogue of the show.

*Detail:
The campaing included advertising in the traditional Uruguayan radio: Clarin AM580 (listen) ; a jingle -singed by the curator- shared with car-loudspeakers (listen), clip-art flyers, passacaglia and A4 “posters”.

Curators+Artists “13 por 13”
Alfredo Torres + Fidel Sclavo; Ángel Kalenberg + Ignacio Iturria; Clío Bugel + Magela Ferrero; Daniel Umpierrez + Paula Delgado; Enrique Aguerre + Fernando Álvarez Cozzi; Fernando López Lage + Ángela López; Gabriel Peluffo + Ricardo Lanzarini; Jacqueline Lacasa + Jacqueline Lacasa; Manuel Neves + Alejandro Schmidt; María Yuguero + Analía Sandleris; Mario Sagradini + Anonimous artist; Olga Larnaudie + A. del Castillo; Santiago Tavella + LOGO (Felipe Ridao and M. Ures)

“At the vernissage, we found the artists Mariana Ures (b. 1977) and Felipe Ridao (b. 1978), who work together as a collaborative called LOGO. Their work for ‘13 por 13’ is a critical survey asking visitors to rank the “contemporariness” of each work and the show itself -and also of Uruguay’s new left government. In general, the artists are concerned with the language of cultural control in the city and the financial capital that underlies it. For Ures and Ridao, the most important question in their survey regards the absence of compensation for artists who exhibit in the cultural centers of Uruguay. The sobriety of the questionnaire offers a chilly contrast to the illusion of prosperity created by the wine and smiles of the elegant visitors at gallery openings. (…) LOGO seems propelled by a vigorous idealism, refreshing in today’s dominant culture of self-indulgent cynicism.”
KARL DAHLQUIST and PAULO RAVECCA – NY, USA From the article: “Young Uruguay” artnet® (the first online art publication 1996-2012)